NBCUniversal said Monday that it will feature unprecedented 7,000-hour coverage of the Tokyo Olympics this summer across two broadcast networks, six cable networks, and multiple digital platforms serving both English-speaking and Spanish-speaking viewers.
The Games, postponed from last summer, will take place from July 23 to August 8 in Tokyo, the company said, dispelling the rumors that have spread due to local discontent linked to low vaccination rates against Covid in Japan. There will be no foreign visitors and there may be no live fans. But this will be the first major global rally since the start of the pandemic.
“After a devastating year, the world finally comes together again in Tokyo this summer,” said Molly Solomon, executive producer and president, NBC Olympics Production. “We will offer the most comprehensive and accessible coverage for any sporting event in history. The depth and breadth of our broadcasts will be unprecedented, showing athletes and storylines from a generation that will capture the incredible uniqueness of these Games and our times. “
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NBCUniversal said a big focus of its coverage, of course, will be Team USA, which has won more overall medals than any other nation in six consecutive Summer Games. The group is expected to be led by athletes including Simone Biles, Katie Ledecky, Caeleb Dressel, Simone Manuel, Allyson Felix, Noah Lyles and others.
In team sports, American women should compete for gold in basketball, soccer, softball, and water polo, as well as gymnastics and rowing. In men’s basketball, the “Dream Team” will attempt to win its fourth consecutive gold medal and sixteenth overall, the network said in its announcement today, detailing its plans so far.
The NBC broadcast network will remain the backbone with 17 consecutive nights of prime time coverage and 250 hours of selected stories from the Games. Similar to the PyeongChang Winter Olympic Games in 2018, NBC will broadcast its prime time show live in all time zones with continuous coverage on Prime Plus (formerly the late night show) following the latest local news. Prime West will also return for Pacific time viewers.
Cable networks USA Network, CNBC, NBCSN, Olympic Channel: Home of Team USA and Golf Channel will feature over 1,300 hours of coverage of the Tokyo Olympics. The US begins with women’s football, where the reigning US World Cup champions take on Sweden at 4am ET on Wednesday, July 21, two days before the opening ceremony.
NBC Sports Digital will stream more than 5,500 hours of the Tokyo Olympics on NBCOlympics.com and the NBC Sports app, via authentication, including all 41 sporting events and 339 medals on the Tokyo schedule, as well as opening and closing ceremonies, award ceremonies and more.
Telemundo Deportes, the exclusive Spanish-language venue of the Olympic Games in the United States, will feature the widest Olympic coverage ever seen in Spanish-language media, focusing on stories and disciplines relevant to the American Hispanic audience with over 300 hours of programming on Telemundo and Universe.
Peacock has announced four Olympic-themed studio shows. In today’s announcement, NBCU promised that more details about the streaming service’s plans for Tokyo would soon be revealed. Peacock’s national launch last summer was to be scheduled for the Games.
This will be NBCUniversal’s 11th consecutive Olympics and the ninth consecutive Summer Games, both records for media companies. NBC’s first coverage of an Olympic Games was for the Tokyo Olympics in 1964.